PLAY HAS NO LIMITS
PLAYSTATION
Play is everything and everywhere. 2025 PlayStation Global PS5 campaign.
The film was directed by Frédéric Planchon, produced by Academy Films with Framestore as VFX partner.
Global OOH campaign photographed by Nick Meek in collaboration with Recom Farmhouse
Activation in TFL Piccadilly Line. We took over the fabric of the seats and turned the iconic pattern into a playable maze.
